This fall, The Agency embarked on one of its biggest projects: managing social media content for Connecticut Innovations’ Tour de Connecticut from Sept.15-18, a four-day 200-mile bike ride across the state.
The Agency at Quinnipiac is a student-run interdisciplinary firm that works with professional clients to carry out their ideas, consisting of social media, graphic design, content and copy and photography/video teams.
Connecticut Innovations (CI), headquartered in New Haven, is a venture capital firm that finances and supports start-up companies. The company manages nearly 250 portfolio companies across multiple industries, including biotech, IT, climate tech and consumer package goods. CI hosts Tour de Connecticut to display its passion and dedication to its clients.
“We created the Tour de Connecticut to showcase how closely connected—and uniquely ambitious—Connecticut’s innovation ecosystem really is,” Matt McCooe, CEO of Connecticut Innovations, said. “This initiative is our way of celebrating founders, investors and partners who helped build something special here.”
Throughout the four-day bike ride, early-stage companies in CI’s portfolio traveled to various Connecticut attractions. The ride started in Stamford, and riders explored locations across Connecticut, from Dunkin’ Park to the Connecticut State Capitol in Hartford. Riders crossed the finish line at Delamar Mystic on Sept. 18, completing one of Connecticut’s largest biking events.
“It’s such a unique way to experience our state, not just the scenery, but also the energy of riding together as a group,” Shari Cantor, mayor of West Hartford said. “It’s an opportunity to engage with local businesses, residents and communities along the way, while sharing in the camaraderie of the ride.”
